The world is rapidly changing, and every technological move we make shapes the future in a whole new way.
Like every other industry, marketing cannot escape the winds of technological advancement as we have already seen in the past, which makes it important to ask, what is the future of marketing technology?
This article will discuss the relationship between marketing and tech, emerging technologies expected to change marketing in this decade, and some more exciting, and futuristic stuff.
Let’s get right into it!
Technology has become the bedrock of modern-day marketing, the love story between tech and marketing has been…
Something fascinating is happening for people who crave the freedom to pursue and monetize the things they love.
Creativity is at its peak in the 2020s, and platforms that support independent creative expressions are springing up more than ever.
In this article, we will talk about the creator economy, social platforms supporting the creative dream, and some more essential info for creators.
According to Forbes, the Creator Economy is made up of the platforms, marketplaces, and tools democratizing creative expression and entrepreneurship.
The creator economy empowers an independent creative class to make a living on their passions.
Technology helps creators…
Technological advancement in the 21st century forces us to keep up with the latest trends in innovation or become dinosaurs.
One of the latest trends that have been on the lips of everyone in the tech sphere is NFTs but what the hell is it?
In this article, we will talk about NFTs, their impact on the creator economy, and some more juicy stuff.
Let’s get into it!
NFTs is an abbreviation of the term — Non Fungible Tokens but before we go any further, let’s talk about the meaning of the word “fungible”.
According to Wikipedia, fungibility is the…
Did you know some social media platforms have more active users than the population of China? For context, China has a population of 1.3 billion people, the most populated country in the world.
Well, by the second quarter of 2020, Facebook already had 2.7 billion active monthly users, that’s twice the population of China, 4 times the population of the US and over 13 times the population of a country like San Marino.
“Social media is not one media channel, it is a virtual society in which all sorts of human activities take place“ — Professor Mike Yao (Illinois GIES…
Over the last 15 years, text, photo, and video-based platforms have defined the social media landscape and how we communicate over the internet.
This decade, we will see the explosion of drop-in audio platforms, this new feature changes the way we communicate and connect with people all over the world.
Before we get into the juicy details, let's talk about the concept of drop-in audio — I know it still sounds foreign to some people.
Drop-in audio is the new sensation on the internet. It is a temporary audio chat room that users can drop in and out of.
Once upon a time, in a not so distant land, there lived a man who was unhappy but didn’t know why — this unfulfillment lasted for many years. Until one day, when he found the courage to harness the beauty of his imagination — his mind was suddenly filled with ideas as incandescent as a bottle illuminated by lights, he suddenly had a purpose — and he believed he could change the world with the power of storytelling — now that I have your attention, let’s get right into it.
Have you ever imagined how stories affect your brain? Do…
Have you ever wondered why you hesitated a bit before providing your personal details for that new website you logged on to or that new app?
Well, that’s because you didn’t trust them, yet. Once trust was established you felt comfortable with even adding your card details to the app.
“You can have all the facts and figures, all the supporting evidence, all the endorsements that you want, but if at the end of the day you don’t have trust, you won’t get anywhere” — Niall Fitzgerald, ex chairman Unilever
Trust has become a vital social currency in the world…
I write at the intersection of marketing, the creator economy and emerging tech | Freelance B2B SaaS/Tech Writer |